Briefing

We believe, to create tactical quality fitness products, you have to start with a simple idea, think outside the box and then invent around that intention. We try to keep it as simple as possible and make each part as efficient as possible. All designs, materials, stitches, fasteners and welds, have been thoroughly thought through and tested. While it’s not always easy to keep things simple, it does pay off to create forward-thinking, cutting-edge products that empower in a sense of simplicity and performance.